PPC Pay Per Click

PPC Campaigns on Google, Yahoo and MSN Search Engines

Have you ever use Search Engines when you were looking for something?
Search Engines are considered to be one of the most profitable play-makers in the Internet advertising and marketing space.
Let’s analyze what you can find on Search Engines.

Pay Per Click Google

Pay Per Click Google

At that moment when you are searching for something specific, you have the choice of selecting between sponsored results and natural results. PPC Optimization deals with sponsored results and SEO Optimization deals with Natural results.

Are you really aware of the Opportunity that Pay Per Click Optimization can bring?

PPC advertising is an incredible marketing form for several reasons. First, it is very fast, the advertising gets traffic to your site immediately. Second, it allows you to test the ability of your site to convert traffic into sales, enquiries,…whatever your objectives are . If conversions are low, you can modify the site and get immediate feedback.

Pay Per Click Optimization Fake Gurus

Where is the secret of PPC? There are several variables that affect to the performance of a Pay Per Click Campaign. Some of them are the Landing Page, the maximum bid that you are willing to pay, the ad copy, the keywords you are targeting, the geotargeting, the structure of the campaigns, the seasonality, the network where you are advertising, the competitors behavior, the user behavior,… Not even the best PPC guru can tell you which is the right combination of all of those to drive the best ROI performance for your specific site. PPC is about to know how to use the Tools that the Pay Per Click Search Engines Programs provide and use them to test the best combination of those variables to get the best possible ROI. The Key is use “test an error” at ad group level or keyword level when have enough data to take decisions.

Pay Per Click Optimization from Ego Cogito PPC

Ego Cogito pay per click management (PPC) services involves paid advertising placements as sponsored results in search engine result pages. PPC provides immediate targeted distribution of Ads on search engines, content networks, and individual websites to drive customers to your website. It has revolutionized the way advertising is executed, with all the real time customer and AD data.

5 Top PPC Optimization Ego Cogitos strengths

• Performance Driven. Running your PPC campaigns our main objective is to increase your ROI and Key Performance Indicators.
• We put in practice what we believe is the key of success. We build the Pay Per Click Strategy upon a genuine understanding of your business and key drivers.
• Extensive experience managing big and small budgets across Europe and USA on Google Adwords, Yahoo! Search Marketing and Microsoft adCenter.
• PPC methodology. Our aim is reinvent our optimization process with each customer and test-analyze-test-analyze.
• We Offer fair Pricing structures and rates for you and ourselves as PPC Agency.